Business Formation Pulse · WI counties

Wisconsin Business Applications by County

Explore annual Census business applications across Wisconsin. Bubble size shows application volume; color can show volume or year-over-year change.

Latest year: 2025 · 72 counties

Interactive county map

Where are business applications concentrated?

Choose a year and map view, then select a bubble or ranking bar for exact county context.

Map view
Light to dark: lower to higher application volumeBubble size: applications

County points use official Census internal coordinates. Values are protected estimates from the published annual BFS county file.

County ranking

Highest application counties

The ranking follows the selected year and map measure. Select a bar to inspect that county.

Ranking

All counties

Ranked by 2025 business applications

Wisconsin counties ranked by 2025 business applications
RankCountyApplicationsvs. prior yearShare of state
1Milwaukee County16,408+13.6%23.0%
2Dane County7,374+12.6%10.3%
3Waukesha County4,720+16.9%6.6%
4Outagamie County3,337+22.3%4.7%
5Brown County3,049+14.8%4.3%
6Racine County2,402+24.6%3.4%
7Kenosha County1,907+23.0%2.7%
8Rock County1,837+20.2%2.6%
9Winnebago County1,828+34.6%2.6%
10Walworth County1,399+15.7%2.0%
11Marathon County1,385+16.5%1.9%
12Washington County1,379+12.3%1.9%
13Eau Claire County1,261+21.4%1.8%
14St. Croix County1,248+16.2%1.7%
15Sheboygan County1,096+25.8%1.5%
16Ozaukee County1,083+15.7%1.5%
17La Crosse County1,013+16.3%1.4%
18Fond du Lac County908+15.5%1.3%
19Jefferson County894+29.2%1.3%
20Dodge County878+14.9%1.2%
21Columbia County840-1.3%1.2%
22Sauk County723+16.6%1.0%
23Chippewa County709+20.0%1.0%
24Manitowoc County706+20.1%1.0%
25Wood County651+21.0%0.9%
26Portage County637+8.9%0.9%
27Calumet County501+28.8%0.7%
28Polk County487+16.5%0.7%
29Barron County470+24.3%0.7%
30Monroe County451+23.6%0.6%
31Grant County440-24.7%0.6%
32Waupaca County418-6.3%0.6%
33Dunn County412+18.4%0.6%
34Shawano County406+8.6%0.6%
35Oneida County403+6.6%0.6%
36Pierce County391+4.5%0.5%
37Door County382+19.4%0.5%
38Douglas County376+22.9%0.5%
39Oconto County368+13.2%0.5%
40Green County357+9.2%0.5%
41Marinette County336+2.1%0.5%
42Clark County313-6.6%0.4%
43Vernon County305+19.1%0.4%
44Trempealeau County300+18.6%0.4%
45Vilas County293-2.7%0.4%
46Juneau County274+17.6%0.4%
47Adams County252+27.9%0.4%
48Iowa County252-23.4%0.4%
49Lincoln County245+8.9%0.3%
50Bayfield County206+38.3%0.3%
51Kewaunee County200+31.6%0.3%
52Sawyer County200-3.8%0.3%
53Langlade County194-2.5%0.3%
54Waushara County189-3.1%0.3%
55Jackson County187+20.6%0.3%
56Green Lake County174+2.4%0.2%
57Rusk County174+58.2%0.2%
58Washburn County174+8.1%0.2%
59Burnett County171+13.2%0.2%
60Taylor County169-1.2%0.2%
61Ashland County163+10.9%0.2%
62Buffalo County161+36.4%0.2%
63Richland County151+7.1%0.2%
64Lafayette County141-33.2%0.2%
65Marquette County140+19.7%0.2%
66Price County126+17.8%0.2%
67Crawford County125-13.2%0.2%
68Forest County96+10.3%0.1%
69Pepin County83+3.8%0.1%
70Iron County68+13.3%0.1%
71Florence County54+20.0%0.1%
72Menominee County32-22.0%0.0%